Is Direct Mail Dead?

Direct mail continues to lose allocations of marketing budgets to digital media. So is this medium still viable? Yes! Despite such references as “junk mail” and “snail mail“, direct mail is alive and kicking! Why is Direct Mail STILL Important? Direct mail is an important tool to reach new customers and an asset in providing [...]

Source: http://constructionmarketingblog.org/is-direct-mail-dead/

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